I&M Bank Commences I&M@50 Golf Series in Limuru Country Club 

By Shadrack Nyakoe 

I&M Bank has kicked off the I&M@50 golf series that will bring together golf enthusiasts to play in a five-club series. The series kicked off at the Limuru Country Club on Friday, September 13th, 2024, and will run until the end of November.

This initiative is part of the Bank’s broader ambition to enhance its engagement with customers and stakeholders as the lender celebrates its 50th anniversary.

I&M Bank has significantly increased its investment in golf from Kes 9 million in 2023 to Kes 13 million in 2024 with five tournaments this year, up from three in 2023.

Additionally, I&M Bank has supported many other golf events throughout the year, with an aim to make the sport more accessible and inclusive.

The I&M@50 Golf series tournament will be held at the following clubs: Limuru Country Club – Friday, 13th September 2024, Sigona Golf Club – Saturday, 19th October 2024, Nyali Golf Club – Saturday, 9th November 2024, Vetlab Sports Club – Friday, 22nd November 2024 and Muthaiga Golf Club – Saturday, 30th November 2024.

These events not only highlight I&M Bank’s commitment to the sport but also serve as networking opportunities for our existing and potential customers as well as the clubs’ members.

Speaking at Limuru Country Club on Friday 13th the Bank’s Head of Distribution and Premium Banking, Stanley Gachoki said, ” On this year of I&M Bank’s 50th anniversary, we have dedicated significant resources towards stakeholder engagement in celebration of our golden legacy. This effort is not just to show our appreciation to our customers for enabling us to reach this milestone, but a consumer connection engagement to gather feedback and insights as we continue innovating relevant financial solutions for all Kenyans. Our customer listening strategy has resulted in significant growth in our customer numbers and revenue as seen in our half-year results. Our position as the leader in customer experience excellence was reaffirmed with our number one ranking the Kenya Banking Consumer Sentiment on Social Media Index by Data EQ with a 45.8% lead over the nearest competitor.”

Speaking at the launch, chief guest and Kenya Golf Union Chairman Mr. David Ndung’u remarked, “With private sector entities like I&M Bank taking keen interest in developing this great sport, I am confident that the future of golf is in good hands. I am eager to develop this relationship further and see what new heights we can scale together as I deliver on my mandate.”

Ndung’u whose is a member of Limuru Country Club was elected Chairman in May 2024 following the end of his predecessor Philip Ochola’s one year term.