Keeping Your Business in Mind

Nameless and Wahu Appointed Brand Ambassadors for Sai Pharmaceuticals’ enhanced NIPNAP Premium Baby Diapers

BY SHADRACK NYAKOE

Sai Pharmaceuticals Kenya Limited has re-launched their flagship brand of locally manufactured diapers: NipNap Premium Baby Diapers. The new and improved product is designed to offer Kenyan families access to safe, affordable and superior quality diapers.

The company named renowned musicians David Mathenge, also known as Nameless, and singer Rosemary Wahu Kagwi as the official brand ambassadors for the upgraded NipNap Premium Baby Diapers.

The new NipNap Premium Baby Diapers feature advanced design elements including side barriers, stretchable ears and an elastic waistband, effectively preventing leaks and ensuring a snug fit.

Moreover, the diapers are equipped with a fast-absorbing 3D core and acquisition distribution layer (ADL), promoting dryness and comfort while safeguarding babies against rashes.

The enhanced absorption capacity of the core enables parents to save money by reducing the need for frequent changes allowing upto 12 hours dry comfort.

NipNap Premium Baby Diapers, locally manufactured, are crafted from safe materials, including chlorine-free fluff. These materials undergo rigorous testing, evaluation and approval by the quality control department, underscoring SPKL’s commitment to prioritizing the well-being of infants.

“We conduct extensive testing to validate the safety, performance, and quality of our products, ensuring they far surpass industry standards. By incorporating customer feedback and leveraging cutting-edge technologies, we have meticulously refined every aspect to exceed expectations,” said Mr. Rajiv Joshi the CEO of SPKL’s Hygiene Division during the launch on Saturday at Movenpick Hotel in Nairobi.

Furthermore, NipNap Premium Baby Diapers are scent-free, dioxin-free, and chlorine-free, providing optimal safety for delicate baby skin.

In Kenya, where roughly 1.8 million newborns enter the world each year, there’s a population of around 5 million infants aged between 0-36 months, comprising roughly 10% of the total population.

Considering an average of four diapers used daily per baby, Kenya’s yearly diaper consumption amounts to nearly 800 million units. SPKL, a local manufacturer, plays a vital role in ensuring this essential product is accessible at an affordable price point.

[From left] Sai Pharmaceuticals Kenya Limited CEO Mr Rajiv Joshi, Musician Nameless (David Mathenge), SPKL Director Bhavesh Kotecha and singer Wahu (Wahu Kagwi) during the launch of new and improved NipNap Premium Baby Diapers at a Nairobi Hotel.

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