By Felix Boyd
In Summary:
- She takes the new role, and whilst retaining her current position of Managing Director of BBDO Media Edge
- Esther founded Media Edge Interactive some 17 years ago, navigating the start-up through the rough terrain that is the Advertising Industry; and transformed the company over the years
- Redhouse Group is home to 4 of Omnicom’s global licences, TBWA Worldwide, BBDO, Magna Carta / Ketchum and Digital Arts Network (DAN). The Redhouse Group operation in Kenya has some 118 emplyees, supporting 100 plus clients
- Esther Ngomeli is a Fellow of Chartered Institute of Marketing (FCIM) and holder of MBA from University of Leicester, School of Management, UK.
Redhouse Group has announced the creation of the position of Chief Operating Officer and appointed Ms. Esther Ngomeli to the senior role. Esther who serves as Managing Director to one of the Group Divisions – BBDO Media Edge will also double up as the Group’s Deputy Chief Executive officer.
Company Chairman Anthony Wahome said the new role is a deliberate step towards consolidating the Commercial, Operatons and Finance functions of the organization in light of the critical role they play in enhancing operational efficiency as well as optimization of new and emerging revenue pipelines. The role is also intended to mirror structures of its global partners BBDO and TBWA (Omnicom Group Companies).
In the new role, and whilst retaining her current position of Managing Director of BBDO Media Edge, Esther assumes responsibility of the group’s Commercial, Financial and Administration Services as well as Operations. In an internal memo circulated to the Group’s 100 plus local employees and network partners, Wahome said that the fast changing dynamics of business globally demand that great work and world-class client engagement must go hand in hand with an equally robust Operational Infrastructure. It is the only route for companies to achieve client, employee and shareholder value; being Integrated, Innovative and seamlessly efficient, he added.
Congratulating Esther on her new appointment, Redhouse Group Chief Executive officer Koome Mwambia termed Esther’s elevation a key milestone to the business, and an acknowledgement of her entrepreneurial astuteness, not just as founder of BBDO Media Edge and Redhouse Group but also as a leading woman professional in the advertising industry.
Esther founded Media Edge Interactive some 17 years ago, navigating the start-up through the rough terrain that is the Advertising Industry; and transformed the company over the years earning a place on the table of Kenya Top 100 Middle Sized Companies2009/10 (Business Daily / KPMG) and gradually into a globally affiliated brand, an award winning creative agency and anchor division of East Africa’s fastest growing Integrated Communications Company – Redhouse Group.
BBDO Media Edge was the second most awarded agency at the 2016 APA Awards, carting away a total of 10 Awards in various categories, and the only Kenyan agency to collect a Grand Prix Loerie, including a Gold and Silver at the 2016 Loeries Awards held in Durban, South Africa.
Redhouse Group is home to 4 of Omnicom’s global licences, TBWA Worldwide, BBDO, Magna Carta / Ketchum and Digital Arts Network (DAN). The Redhouse Group operation in Kenya has some 118 emplyees, supporting 100 plus clients.
Esther Ngomeli is a Fellow of Chartered Institute of Marketing (FCIM) and holder of MBA from University of Leicester, School of Management, UK.